Published On: May 14th, 2021Last Updated: February 14th, 2023Tags: ,


The path to creating a great team and organization starts here.

Written by Marcel Schwantes,

Chief executives and heads of HR have been wrestling for years with the question, “How can I create a great workplace?” To answer that question, follow the evidence. The research asserts that leaders in those so-called “best companies” lean heavily on that one human value that not all so-called “leaders” actually possess. Trust.

In many of my own employee surveys conducted with client companies, I have found that management is transparent in its business practices and transparent in how they communicate with employees. And transparency begets trust.

The science

According to a report published in Harvard Business Review, employees in high-trust organizations are more productive, collaborate better, and stay longer at their current companies than their counterparts employed at low-trust organizations.

In one compelling study led by Paul Zak, a pioneer in the field of neuroeconomics and author of Trust Factor: The Science of Creating High-Performance Companies, his team measured the brain activity of people while they worked and discovered that trust is the secret sauce of what makes work exciting, productive, and innovative. To better understand why two people trust each other in the first place, Zak found that the brain chemical oxytocin was the catalyst in facilitating trust and connection to others.

To promote more trust in virtual and hybrid teams, pro-social leadership behaviors like empathy and compassion, for example, have been found to release the feel-good neurochemicals in the brain, like oxytocin.

Finding trust in leadership

Bringing trust to a more practical level, the evidence suggests that leaders do several things that correlate well with trust behaviors:

  • They keep the lines of communication open.
  • They share their vision for the future with employees.
  • They take the pulse of the organization by constantly listening and responding to what they hear so they can serve the needs of their people.
  • They offer employees ample opportunities for training and development.

To foster a high-trust organization, leaders must have a strong character that does not compromise value. They also must demonstrate a commitment to purpose that inspires others to follow. And when leaders have a strong inclination to serve the needs of others before their own, when they show genuine caring and compassion for their people by looking after their best interests, it happens.

If you’re a leader reading this, know that your people are looking at you right now for guidance and a confident way forward. They want to know they can trust you with good decisions; they want to hear the voice of hope and see compassion in the chaos.

There is an absolute ROI when organizations invest in creating a high-trust culture. Great workplaces have significantly less turnover and attract employees who have a vested interest in their companies.


Subscribe to our free newsletter.

Don’t have an account yet? Get started with a 12-day free trial

Related Posts

  • Many employers and HR experts believe that the days of one annual performance review are gone. Our team brings a wealth of experience along with current best practices when customizing performance management programs for our clients. Below are their thoughts on the current state of annual performance reviews.

  • If you're in the process of hiring, it's crucial to ask the right questions during an interview to ensure you make informed decisions. The right interview questions can help you gauge a candidate's skills, experience, and cultural fit within your organization. Let’s explore some examples of great questions to ask candidates in an interview. By incorporating these questions into your interviewing process, you can gain valuable insights and make well-informed hiring decisions for your company's success.

  • Personality assessments can give us the final green light we need when hiring new talent, or they can help to solidify why a team member hasn’t been meshing with the rest of the team and potentially needs to be let go.

  • Employees will gain new rights to information which should help them learn more about the pay offered for a job when they first consider applying. But the new rules will prove impractical for some employers and may not ultimately provide much useful pay information for some job postings.